Job Description

LUXASIA is the leading and largest beauty omnichannel brand-builder of Asia Pacific. Since 1986, it has successfully enabled market entry and brand growth for more than 100 luxury beauty brands, the likes of Albion, Aveda, Bvlgari, Calvin Klein, Creed, Diptyque, Hermes, La Prairie, Maison Francis Kurkdjian, Montblanc, Rabanne, Salvatore Ferragamo, and SK-II. LUXASIA has established Joint Ventures with the likes of LVMH Group, Revlon (for Elizabeth Arden), Puig, Shiseido, and Orveon (for Laura Mercier).  The Group's integrated brand-building capabilities include luxury retail, online commerce, consumer marketing & analytics, and supply chain management. LUXASIA is powered by a diverse and dynamic #OneTeam of 2700 talents across a growing footprint of 15 markets. 

Why Join Us?

At LUXASIA, we believe there is beauty within every talent – that is you.

We grow you by building your competencies and unleashing your potential. We have curated a vast portfolio of over 100 luxury brands across Asia Pacific, and growing. Your work will enrich the lives of millions of consumers across the region. With us, you get to be an entrepreneur, running the business like it is your very own. We give you the autonomy but not without guidance and genuine care. We are a diverse and inclusive team that is courageously innovative. Together as #OneTeam, we celebrate differences, embrace change, explore new ideas, take risks, fail fast, and drive results. While challenges at work are inevitable, the journey promises to be fulfilling.

With LUXASIA, an exciting career filled with robust professional growth awaits you. Isn’t that beautiful?

Position Purpose:

The role is responsible for the strategic management and day-to-day operations in Malaysia. Reporting into the Senior General Manager of Fragrance, you will provide strong leadership, clear direction, and guidance to the team, while driving a strategic plan to promote revenue, profitability, and growth for the escentials business in Malaysia. 

The ideal candidate is entrepreneurial & independent, possesses the ability to think strategically and analytically, and is personable.

Key Responsibilities:

Business Targets, Forecasting and Results

• Achieve business results by focusing on gross sales and P&L contributions.
• Oversee the marketing function, including client support, sales strategy implementation, and promotional activities to meet business goals.
• Maintain effective budget control for sales and expenses.
• Meet sell-in and sell-through sales targets and ensure business planning accuracy.
• Manage and track the flow of product registrations in Malaysia to ensure timely completion.

Channel & Retail Marketing

• Play a key role in new POS openings, including boutiques and SIS, by analyzing potential partner relationships regarding product range, positioning strategy, pricing, and promotions.
• Collaborate with the marketing team to propose and implement marketing and CRM plans, including animations, while ensuring proper execution of merchandising guidelines and suggesting improvements where necessary.
• Monitor shelf space and brand visibility.
• Coordinate with suppliers, retailers, landlords, brand partners, and local distributors to execute specific animations and promotions.
• Report ROI for all programs, providing management with feedback.
• Plan and budget A&P expenses effectively.
• Conduct regular monthly and quarterly performance reviews

Business Development

• Utilize all available tools to seek, expand, and enhance business and product penetration.
• Ensuring the successful launch of new brands/ lines.

Market Analysis

• Provide consumption-based data analysis and insights to support the enterprise in understanding market trends and dynamics.
• Conduct monthly retail audits and report on brand launches, animations and promotions.
• Analyze competitor activities.

Relationships

• Maintain a productive, business-friendly relationship with internal and external stakeholders

• Fostering a professional and respectful attitude and communication at all levels within and outside the company.

Requirements

• At least 6 years of experience in luxury beauty marketing (perfumes and cosmetics), including new product briefs, POS, promotional plans (conception and implementation), advertising development, media plans, and brand presentations.
• Strong market awareness, business insights, and business acumen.
• Excellent analytical, strategic thinking, and problem-solving skills with the ability to work under pressure.
• Proficient in Excel, Word, and PowerPoint, with skills in market segmentation, marketing research, project management, reporting research results, customer understanding, process improvement, and financial planning.
• Demonstrated passion, achievements, and leadership with strong interpersonal and relationship-building skills.
• Dynamic, motivated and able to work independently with an entrepreneurial spirit.
• Strong understanding of P&L, with significant people management experience and the ability to motivate, inspire, coach, and develop teams.

Do you have what it takes to succeed in a fast-paced and intense environment? Do you thrive on challenges? Do you want to bring innovative ideas to life? Are you keen to abandon the status quo, try new things, embrace failures as lessons, recover fast, yet always pursue excellence?

If so, you are the one we are looking for. JOIN US and let’s grow together.

Championing Diversity, equity and inclusion

LUXASIA aspires to build a One Team of talents that reflects the diversity of the communities in our operating markets. LUXASIA is committed to providing equal employment opportunities to all individuals, regardless of their race, colour, religion, gender, sexual orientation, age, disability, nationality or ethnic origin, cultural background, social group, marital status, or any other characteristics as provided by law. 

To explore other careers opportunities, visit our careers page @

If you have a question for us, please drop us an email here.

We regret to inform you that only shortlisted candidates will be contacted. Thank you.

Recruitment Privacy Notice

By proceeding with your application, you confirm that you have read LUXASIA's recruitment privacy notice [ and consent to the LUXASIA group collecting, processing and disclosing your personal data for purposes specified in the notice.  

Note to staffing agencies

Please DO NOT contact LUXASIA’s employees or Talent & Excitement (T&E) team in an attempt to present candidates for our roles. LUXASIA has our own panel of appointed agencies that we work with. Any agency who is interested to work with us must obtain prior written approval from LUXASIA’s T&E team before you submit candidates’ resumes, and then only in conjunction with a valid fully executed contract for service and in response to a specific job opening. LUXASIA will not pay a fee to any Agency that does not have such agreement in place. Thank you for your understanding.

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